
Zego · Product Marketing
Product Marketing Manager
NewhybridMidLondon, United KingdomFinTechB2B SaaSB2C
Our Take
Drive product marketing for commercial fleet insurance at Zego.
What they’re looking for
- Product marketing experience in tech or insurance
- Strong messaging and positioning skills
- Cross-functional stakeholder collaboration
- Data-driven campaign measurement
- B2B or B2C go-to-market experience
As posted by Zego
## The role
- You develop and execute go-to-market strategies for Zego's commercial vehicle and fleet insurance products across key European markets.
- You craft compelling messaging and positioning that differentiates Zego's usage-based and flexible insurance offering from traditional incumbents.
- You collaborate closely with Product, Sales, and Growth teams to translate product capabilities into customer-facing narratives.
- You track market trends, competitor activity, and customer insights to inform both roadmap and marketing strategy.
## What they are looking for
- Proven product marketing experience, ideally in InsurTech, FinTech, or a fast-paced B2B/B2C environment.
- Strong ability to distil complex products into clear, differentiated value propositions.
- Experience working cross-functionally with Product, Sales, and Design stakeholders.
- Data-driven approach to measuring campaign and messaging effectiveness.
## What is in it for you
- Work at a leading InsurTech scaling across Europe with a mission to make roads safer.
- Collaborative, fast-moving environment with genuine ownership over marketing strategy.
- Opportunity to shape how a category-defining product is positioned in competitive markets.
Skills & Focus Areas
- roadmapping
- stakeholder management
- A/B testing
- data analysis
Languages
English
