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Zego · Product Marketing

Product Marketing Manager

NewhybridMidLondon, United KingdomFinTechB2B SaaSB2C

Our Take

Drive product marketing for commercial fleet insurance at Zego.

What they’re looking for

  • Product marketing experience in tech or insurance
  • Strong messaging and positioning skills
  • Cross-functional stakeholder collaboration
  • Data-driven campaign measurement
  • B2B or B2C go-to-market experience

As posted by Zego

## The role - You develop and execute go-to-market strategies for Zego's commercial vehicle and fleet insurance products across key European markets. - You craft compelling messaging and positioning that differentiates Zego's usage-based and flexible insurance offering from traditional incumbents. - You collaborate closely with Product, Sales, and Growth teams to translate product capabilities into customer-facing narratives. - You track market trends, competitor activity, and customer insights to inform both roadmap and marketing strategy. ## What they are looking for - Proven product marketing experience, ideally in InsurTech, FinTech, or a fast-paced B2B/B2C environment. - Strong ability to distil complex products into clear, differentiated value propositions. - Experience working cross-functionally with Product, Sales, and Design stakeholders. - Data-driven approach to measuring campaign and messaging effectiveness. ## What is in it for you - Work at a leading InsurTech scaling across Europe with a mission to make roads safer. - Collaborative, fast-moving environment with genuine ownership over marketing strategy. - Opportunity to shape how a category-defining product is positioned in competitive markets.

Skills & Focus Areas

  • roadmapping
  • stakeholder management
  • A/B testing
  • data analysis

Languages

English